How to Sell YOU

How, exactly, do you sell yourself? The question is vital because customers will not buy your product unless they have first bought you—the salesperson. One of your fundamental challenges is to persuade customers that you are someone with whom they want to do business. If the sales training pr...

Questions: The Rule of Three

How long should you question customers to ensure that you understand their needs before you try to present your product or service as a solution to those needs? The best answer is, as long as it takes. You can seek advice from 100 sales training courses and 1,000 sales coaching sessions, but you won...