Sales Training Programs

Action Selling is the most effective Sales Training program for the transfer of selling skills into real world application. On average, our customers improve their Sales Skill Knowledge by 43% and Sales Skill Application by 85%.

Awarded 2018 Top Sales Training Company

  • Depth and Breadth of Training
  • Innovative Offerings
  • Contributions to the sales-training market
  • Strength of client satisfaction

2018 Training Industry Top 20 Sales Training Company

We serve every size and type company from startups to Fortune 50.

FREE Big Data-Driven Sales Training Report for Your Industry

  • See what your peers/competitors achieve by developing Critical Sales Skills.
  • What are the 5 Critical Sales Skills that impact performance?
  • Learn how sales training is making a difference in your industry.

CUSTOMER
RELATIONSHIP
PROFESSIONAL™

BUILD FIERCELY LOYAL CUSTOMER RELATIONSHIPS WITH CRP TRAINING!

  • Align Sales and Service with a Repeatable Communications Process.
  • Add Revenue (3X), Grow Customer Satisfaction, Generate Loyalty.
  • Revenue costs 5-7 times more from new customers.
  • 75% of customers who leave your company were satisfied.

Are Weak Sales Skills Hurting Your Company?

  • 64% of Salespeople Fail to Ask for Commitment During Sales Calls
  • Learn to Gain Agreement at Every Call Using Our Proven Sales Process
  • Action Selling can Shorten Sales Cycles by 25% and Increase Sales Growth by 6X

Sales Training Programs

Action Selling is the most effective Sales Training program for the transfer of selling skills into real world application. On average, our customers improve their Sales Skill Knowledge by 43% and Sales Skill Application by 85%.

Awarded 2018 Top Sales Training Company

  • Depth and Breadth of Training
  • Innovative Offerings
  • Contributions to the sales-training market
  • Strength of client satisfaction

2018 Training Industry Top 20 Sales Training Company

We serve every size and type company from startups to Fortune 50.

COMPARE YOUR COMPANY’S SELLING SKILLS TO CERTIFIED SALESPEOPLE

Our free assessment reveals strengths & weaknesses of sales performance.

Sales Training. Sales Coaching. Selling Skills.

Action Selling Consistently Improves Sales Productivity

Since 1990, Action Selling Sales Training and Sales Certification Programs have consistently increased revenue, grown margins and improved the sales culture for thousands of businesses worldwide. Simply put – Our Sales Training Programs work. Your salespeople will become top producing sales professionals. Your sales managers and trainers will become effective sales coaches. And whether your business consists of a few reps or a large, global sales force, the impact of Action Selling will be your differentiating factor.

Measure Sales Training

If you can’t measure it, don’t do it.  The Action Selling training system includes training measurement reporting that compares before, during and after scores on all of the Critical Selling Skills.  You’ll know who’s learning it and who’s applying it.
Benchmark your sales force now

Sell Like Buyers Buy

If selling isn’t a process, it continues to be a problem.  Action Selling is the best documented sales process in the world. This makes it easy to learn and reinforce.  Based on sound logic, Action Selling helps salespeople walk the customer through their buying process.
See the Action Selling Process

Get Certified

Action Selling is a complete sales training system for learning and applying Best-in-Class selling skills. You’ll come to a workshop prepared to apply new selling skills to your environment. Use our multi-million dollar online system to reinforce and certify Action Selling Skills.
Attend a Workshop

Award Winning Online Training

Action Selling Skills eLearning is the opposite of most sales training eLearning products.  It’s fun and captivating.  While you learn how to develop your Sales Skills, our Avatar facilitator (Jessica) and Action Selling HD Video training examples will definitely hold your interest.
Improve and certify your selling skills

The New Action Selling

A Quick Read That Will Boost Your Sales -- Guaranteed! The Action Selling series of sales books will help you achieve quota, sell bigger deals, shorten selling cycles and retain your customers.

Shop Action Selling

FREE SALES COACHING

Signup for GREAT IDEAS directly from our Sales Training Consultants!

We’ve trained more than 400,000 salespeople
in over 3,500 companies in Action Selling worldwide!

ACTION SELLING – TrainingIndustry.com Top 20 Sales Training Company

“Congratulations. This is a very deserving candidate! What Duane Sparks does for the world of selling is simply incredible! “

Beth Standlee, President, TrainerTainment

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Sales Training Blog

Stay up-to-date on the best ideas for sales training, sales coaching and selling skills. Our sales blogs will give you great ideas for boosting your team’s sales performance.

Sales White Papers

These Sales Training and Sales Coaching articles and whitepapers will give you great ideas for developing a better sales culture and improving your team’s selling skills.

90% Of All Sales Training Fails

Want a Great Sales Culture? Fill this Gap.

Download this article to read about how every business leader wants a productive, efficient, and effective sales organization—one that consistently hits quota. But, what we want and what we are actually getting are two very different things. While companies are chasing more aggressive goals and applying more pressure to hit them, several recent studies suggest that their efforts are falling short. Research by the Aberdeen Group finds that two-thirds of sales reps fail to hit quota and that 65% of B2B companies say their #1 challenge is sales productivity.

Download White Paper