The Action Selling Sales Process is a research-proven, non-manipulative way of handling sales that focuses on naturally following the decision-making process of the buyer.
Using it, your salespeople will learn how to improve their selling skills by keeping the following buying decisions in mind:
THE FIVE BUYING DECISIONS
- Salesperson – Customers decide if they like and trust you.
- Company – What is your company’s reputation? Is your company a good match for them?
- Product – Is your product the right solution for their needs?
- Price – Is your solution a good value?
- Time to Buy – Is now a good time for them to move forward with the purchase?
Customers will find reasons not to buy when your sales call is out of sync with their buying decisions. To improve the odds of your selling process succeeding, you must sequence your presentation to follow the buyers decision-making process.
THE 9 ACTS OF THE SALE
Action Selling divides a sales meeting into 9 key components called “Acts”. With each Act, the salesperson uses a critical Selling Skill that enables them to naturally move the selling process forward naturally as each buying decision is being made.
BENEFITS OF USING THE PROCESS
The 9 Acts of the sale moving in progression with the 5 Buying Decisions gives salespeople a roadmap, helping them to:- Stay in sync with how customers make decisions
- Use skills that maximize success potential
- Move the sale forward
- Shorten sales cycles
- Protect margins
- Win More Sales
Improve your Sales Team’s Performance
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WANT MORE INFORMATION?
SALES PERFORMANCE ANALYSIS (SPA)
Sign up for a Sales Performance Analysis (SPA): a thought provoking, 30 minute discussion of your own sales force’s objectives and performance challenges. With this conversation, you’ll get customized details of how you can dramatically improve your company’s sales performance while managing your sales force with greater clarity and less hassle.
ASSESS YOUR SELLING SKILLS
Take our Free Selling Skills Assessment and receive detailed instructions on how to improve in each of the Selling Skills that are key in moving the sale forward.
Sales Performance Analysis
Sign up for a Sales Performance Analysis: an eye-opening discussion of your own sales force’s objectives and performance challenges. With this conversation you’ll get customized details of how you can dramatically improve your company’s sales performance while managing your sales force with greater clarity and less hassle.
Free Selling Skills Assessment
Take our Free Selling Skills Assessment and receive detailed instructions on how to improve in each of the Selling Skills that are key in moving the sale forward.