Quantity vs. Quality

If you have sharp enough sales skills to ask great questions and uncover a precious few vital needs that a customer truly cares about, why don’t you then go ahead and sell to those needs—only those needs? Before you say, “But I already do...

Action Selling COACH Program

TAKE OUR FREE SELLING SKILLS ASSESSMENT About Duane Sparks Duane Sparks is founder and chairman of The Sales Board, the authoritative source of practical and leading-edge information about the art and science of selling.  He has created Action Selling sales...

Sales Training in Action: The Real Secret in the Secret Sauce

In my firm’s monthly eCoach newsletter, I’ve been writing about our clients’ success stories for nearly 25 years. Each story describes a sales success and highlights the aspect of the Action Selling-based sales training program that contributed to...

Sales Training in Action: How to Escape the Price Trap

Action Selling client Dr. Mark Page, an optometrist with Phoenix eye clinic Arizona’s Vision, recently asked for some sales coaching help. Here is his question: “I have patients calling all the time who ask, ‘How much do you charge for an eye...