Since 85% to 90% of us aren’t born sales leaders, we need to be developed. That takes training, followed by reinforcement and measurement.

What’s more, even the 10% who are great natural leaders need training to help them understand the best way to build a great sales culture, one in which continuous improvement is a built-in feature.

In a word, that’s all about processes. I’ll say it again: If you can’t describe what you are doing as a process, you don’t understand what you’re doing.

Action Selling Leadership identifies vital processes and then connects them together into a complete leadership process. It is the only system that does this…

Duane Sparks

About Duane Sparks

Duane Sparks is founder and chairman of The Sales Board, the authoritative source of practical and leading-edge information about the art and science of selling. He has created Action Selling sales training products and learning systems that transform sales organizations. Duane is author of these best-selling books: Action Selling, Selling Your Price, Questions (the Answer to Sales), Masters of Loyalty (How to turn your sales force into a loyalty force), and Sales Strategy from the Inside Out (How complex selling really works).

Discover how the best sales training process can make spectacular improvements in sales skills. Action Selling: How to Sell Like a Professional (Even If You Think You are One).