Financial Services Industry

Financial Services Industry

small financial report 796x1024 - Financial Services Industry

The Financial Services Industry (banks, credit unions, credit-card companies, insurance companies, consumer-finance, stock brokerages and investment funds) had remarkable skill gain from sales training.   Highlights of the Financial Service industry’s performance looks like a come-from-behind victory.

Financial Services lagged the Universe in every pre-sales training category.  Overall, they started 4 points behind the Universe in Knowledge and 5 points behind in Application.  However, they had one of the highest percentage improvements of any industries in the study.

Key skills that improved the most were: Sales Call Planning (171%), Presentation Skills (147%) and Gaining Commitment (190%).  Overall skills improvement was 105% which provided one of the best ROIs in the entire study.

Sales training moved Financial Services sales skills from laggard to best-in-class.

Sales Training Report Includes: Banks, Credit Cards, Credit Unions, Insurance Companies, Consumer Finance, Stock Brokers, Investment Funds, etc.

FINANCIAL SERVICES INDUSTRY


SALES TRAINING REPORT SAMPLE IMPROVEMENT IN CRITICAL SALES SKILL #5: GAINING COMMITMENT

REMARKABLE FINDINGS ABOUT GAINING COMMITMENT IN FINANCIAL SERVICES
  1. The Pre-Training score of 27% in the Application of Gaining Commitment is the lowest score recorded for any industry.
  2. The Financial Services Industry’s lag created a huge jump of 190% in the critical skill of Gaining Commitment.
  3. Sales performance improvement was dramatic in this Industry based on this skill gain alone.
financial chart 1024x556 - Financial Services Industry