Since the critical selling skills work together (each skill enhances the other), developing all of them simultaneously provides the salesperson with a systemic approach to sales situations. Sales performance improvement happens while long-term sales relationships are enhanced. The Automotive Industry is a clear example of the need to develop ALL of the 5 Critical Selling skills.
Sales Training Report Includes: Cars & Motor Vehicles, Automotive Design, Auto Sales & Marketing, Auto-Repair, Auto-Parts, Automotive Supply, etc.
IMPROVEMENT IN CRITICAL SALES SKILL #4: PRESENTATION SKILLS
REMARKABLE FINDINGS ABOUT PRESENTATION SKILLS IN AUTOMOTIVE
- The Automotive Industry had lower pre-sales training scores and higher Post-Sales Training scores than the Universe in Knowledge of Presentation Skills. The industry improved dramatically more than the Universe in Knowledge of this skill (49% Vs 27%).
- Automotive was on par with the Universe in pre-sales training Application scores in Presentation Skills. Post-Sales Training scores were higher which resulted in a greater gain in this skill compared to the Universe.
- The enormous improvement in the Application of Presentation Skills (111%) showed tremendous progress in the use of this critical skill.