Sales Training Preparation
Prepare Salespeople and Managers to Receive Sales Training
What good is sales training if salespeople don’t buy into it? Two critical adult learning principles come into play when you consider how to prepare your sales force and their managers for training.
- When salespeople have a higher pre-learning motivation level, they demonstrate greater learning and more positive reactions to the sales training.
- Salespeople with more support from their managers enter training with a stronger belief that the content will be useful.
So, how does Action Selling accomplish these two vital principles?