TECHNOLOGY INDUSTRY

IMPROVEMENT IN ALL CRITICAL SALES SKILLS COMBINED

Mastery of the sales process requires salespeople to achieve Knowledge and Application scores of 75% or greater in each of the 5 Critical Sales skills. When this is accomplished, salespeople increase their sales rate by 6X. Salespeople who were trained but did not achieve certification levels, were 50% lower in sales growth than those who became certified.

BigData SalesTrainingReport Technology k asc - Technology Industry Sales Training: All Skills Combined

BigData SalesTrainingReport Technology a asc - Technology Industry Sales Training: All Skills Combined

REMARKABLE FINDINGS ABOUT ALL SKILLS COMBINED IN THE TECHNOLOGY INDUSTRY

  1. The Technology Industry was on par with Universe in Knowledge Pre-Sales-training scores in nearly every Critical Sales Skill. Due to this, Knowledge learning percentages were similar to the Universe (41% Vs 43%).
  2. The skill gains achieved by the Technology Industry easily provided justification for the training and a sizable improvement in sales growth over Pre-Sales Training levels.

The Technology Industry appeared to have made investments in sales training prior to their investment in this training. This is demonstrated by higher Pre-Sales Training scores in many of the 5 Critical Sales Skills. The key to any training, however, is how much knowledge gain occurs and how much of it transfers into the field.

 

Duane Sparks - Technology Industry Sales Training: All Skills Combined

ABOUT DUANE SPARKS

Duane Sparks is founder and chairman of The Sales Board, the authoritative source of practical and leading-edge information about the art and science of selling. He has created Action Selling sales training products and learning systems that transform sales organizations. Duane is author of these best-selling books: Action Selling, Selling Your Price, Questions (the Answer to Sales), Masters of Loyalty (How to turn your sales force into a loyalty force), and Sales Strategy from the Inside Out (How complex selling really works).

Discover how the best sales training process can make spectacular improvements in sales skills. Action Selling: How to Sell Like a Professional (Even If You Think You are One).