How To Ask The Best Questions To Move The Sale Forward
While many sales people feel that preparation and product knowledge are the keys to a great sales call, canned presentations and rehearsed answers are a surefire way to kill a sale.
This book will show sales people how to:
- Formulate questions that will track-back to your benefits
- Know when and why to ask the questions that count
- Identify the true source of your customer’s personal gain
- Tailor answers so they solve uncovered needs
Using the learning in this book, sales people talk less and listen more, building confidence in the buyer that the sales person is serious about meeting their wants and needs.